One city at a time.

We are in Gothenburg, and only there. Doing it properly in one place is harder, and worth more, than being half-present in twenty.

Where we are

Gothenburg now. The next city when it works.

A marketplace is only as good as the businesses in it. That is why we open a city only when there are enough local partners, drivers and a support team that knows the city.

Now

Gothenburg

Taxi, food, beauty, cleaning, moving, car wash, crafts, shopping, pets, and travel and events, from Hisingen to Mölndal. See the city →

Then

Next city

We open where enough businesses and customers want us. Your voice literally counts: the form at the bottom is how we measure it.

Never

Everywhere at once

Without local partners, an app is just an empty list. We build the offering first, then we open.

What it takes

We don't open until the city works.

You can switch on an app in a new city in an afternoon. Having something there that actually works takes longer. That's why we require three things before we open.

01

Enough businesses

A marketplace with three restaurants is no marketplace. We sign up local businesses before we let customers in, not the other way round.

02

Drivers in place

Without drivers there's no taxi to book. We recruit locally before opening.

03

Support that knows the city

Knowing the difference between two districts matters when something goes wrong.

Why Gothenburg first

We start where we live ourselves.

It's easier to build something that works when you can walk over and look. We know the districts, we know which streets are tricky in winter, and we can meet a restaurant owner the same day they get in touch.

That closeness disappears when you expand too fast. Many platforms grow to twenty cities and become mediocre in all of them. We prefer to be good in one, and then take the next.

It has a price. If you live in Stockholm or Malmö you cannot use us yet, and that is a deliberate choice on our part, not an oversight.

Let us know

Which city should be next?

Tell us your city and we'll get in touch when we're heading there. We use your email address for that and nothing else.